Wrong listings are sending your patients to competitors
The average medical practice has inaccurate information on 67% of its directory listings. Wrong phone numbers, old addresses, duplicate profiles, and unclaimed healthcare directories are silently costing you new patients every day. We fix all of it — across 300+ directories — and keep it accurate.
The real cost of inaccurate listings
Every inaccurate listing is a patient you didn't get
When a patient searches "orthopedic surgeon near me," Google cross-references your listing data across hundreds of directories to determine how trustworthy and relevant your practice is. Inconsistent NAP data — even small variations like "St." vs "Street" — signals unreliability and suppresses your ranking.
Beyond search rankings, inaccurate listings cause direct patient loss. A patient who finds your practice on Healthgrades but calls a disconnected number doesn't call back — they book with whoever answers. A patient who drives to your old address doesn't reschedule.
Most practices have no idea how bad their listing situation is because auditing 300+ directories manually is impossible. We do it systematically — and we fix everything we find.
Common listing problems and their real-world impact
Wrong phone number on Healthgrades
Patients call a disconnected number and book with a competitor instead
Old address on Apple Maps
Patients show up at your former location and never reschedule
Duplicate GBP listings
Reviews split across two profiles, weakening your star rating and map ranking
Unclaimed Yelp profile
Negative reviews go unanswered and wrong hours stay live indefinitely
Missing healthcare directory profiles
Patients searching on Zocdoc or WebMD never find your practice
Inconsistent practice name variations
Search engines can't consolidate your citation authority, suppressing map rankings
Directories we manage — a sample
Plus 290+ additional directories, data aggregators, and healthcare-specific platforms
What we do
Complete listings management for medical practices
Full Listing Audit & Cleanup
We scan every major directory and healthcare-specific platform to find every instance of your practice — correct, incorrect, or duplicate. You get a complete picture of your current listing health before we touch anything.
NAP Consistency Across 300+ Directories
Name, address, and phone number inconsistencies are one of the most common — and damaging — local SEO problems. We standardize your NAP data across every directory in our network and lock it in so it stays accurate.
Google Business Profile Optimization
Your GBP is the most important listing you have. We optimize every field — categories, services, photos, hours, attributes, Q&A — and manage ongoing updates so your profile always reflects your current practice.
Healthcare Directory Management
Healthgrades, Zocdoc, WebMD, Vitals, and RateMDs are where patients specifically search for physicians. We claim, verify, and optimize your profiles on every major healthcare directory — including physician-level profiles.
Multi-Location & Multi-Provider Management
Managing listings for a group practice or multi-location system is exponentially more complex. We handle every location and every physician profile in a single coordinated workflow — no gaps, no duplicates.
Ongoing Monitoring & Reporting
Listings drift over time — third parties update them, patients suggest edits, and platforms change their data. We monitor your entire listing network continuously and correct any changes before they affect your visibility.
Our process
From audit to fully accurate in 48 hours
Listing Discovery Audit
We run a comprehensive scan across 300+ directories to find every existing listing for your practice — accurate, inaccurate, duplicate, or unclaimed. You see the full picture before we begin.
Data Standardization
We establish your master NAP record — the single source of truth for your practice name, address, phone, website, hours, and categories — and use it as the template for every listing update.
Claim & Verify
We claim ownership of every unclaimed listing and complete the verification process for each platform — including the phone and postcard verification steps that most practices never complete.
Optimization & Enhancement
Beyond basic NAP, we optimize every available field — photos, service descriptions, specialties, insurance accepted, languages spoken, accessibility features, and more — to maximize your profile's visibility and conversion rate.
Duplicate Suppression
Duplicate listings split your citation authority and confuse search engines. We identify and suppress every duplicate across the network so your authority consolidates to a single, authoritative listing per location.
Continuous Monitoring
We monitor your listing network on an ongoing basis, correcting any unauthorized changes, updating seasonal hours, adding new photos, and keeping every profile current as your practice evolves.
Results in action
Business listings case study
Southwest Orthopedic & Sports Medicine
The Challenge
4 locations with 11 physicians, 340+ inaccurate or duplicate listings across the network, and a Google Business Profile for their flagship location that had been claimed by a former employee and never recovered.
View all case studies"We had no idea how bad our listing situation was until NEXA ran the audit. Wrong phone numbers, old addresses, a GBP we couldn't access — it was costing us patients every single day. They fixed everything in under a week."
Practice Administrator, Southwest OrthopedicPhoenix, AZ
Results after 6 weeks
Recovered a locked GBP, suppressed 47 duplicate listings, and corrected 340+ inaccurate profiles across 4 locations.
Common questions
Business listings FAQ
Find out how bad your listing situation really is
Get a free audit of your practice listings
We'll scan your practice across 300+ directories, show you every inaccuracy, duplicate, and unclaimed profile, and give you a clear picture of what it's costing you in lost patients — at no cost.